Marketing Using Today’s Technologies – How Not To Go “Mad”
If you’re like me, you’ve watched the wizards on the TV show “Mad Men” make their sales pitches. Back then the components available to marketing professionals were little more than TV, Radio, Print,...
View Article6 Critical Steps To Add Mobility To Your Marketing Mix
So, you’d like to start incorporating mobility components into your marketing campaign. With so many new ways to touch your customer with your message, it’s easy to just jump in and see what sticks....
View ArticleBarb Jones, Mobility Marketing Director, AT&T
As a Director of Mobility Marketing at AT&T, Barbara is well-versed in the rapidly increasing array of mobile solutions that marketers can use as well as how best to leverage them to develop highly...
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